The Gallery at Foyles: A Smile in the Mind

10 September 2016

A Smile in the Mind The Gallery at Foyles 15th September – 15th November 2016 Curated by Futurecity

Part of the series curated by Futurecity, this exhibition explores witty thinking in design and branding – allowing you to experience wit first hand. Based on the new version of ‘A Smile in the Mind’, a seminal graphic design book by Beryl McAlhone and David Stuart. Updated recently by Greg Quinton and Nick Asbury (published by Phaidon) it shows how wit powers the world’s biggest brands and its most memorable creative work. A Smile in the Mind is part of London Design Festival.